The next generation SUV H5X concept unvieled at auto expo 2018 now called as ‘Tata Harrier’. Tata Motors has christened its most promising SUV till date. The new Tata Harrier SUV will be based on the completely new Optimal Modular Efficient Global Advanced (OMEGA) monocoque platform, and it is also first vehicle to sport the Impact Design 2.0 philosophy. The new 5 seater monocoque OMEGA architecture SUV has been developed in collaboration with Jaguar Land Rover (JLR) and is derived from Land Rover D8 architecture.
Announcing the name of this much-anticipated SUV, Mr. Mayank Pareek – President, Passenger Vehicle Business Unit, Tata Motors said – “With Turnaround 2.0 into play, we are geared to win sustainably in the market. We are proudly speeding towards our next market introduction – ‘Tata Harrier’, yet another game changer, to offer our customers a product, that is not only exciting but that which will take our brand value to the next level. With legendary pedigree running through its veins, ‘Tata Harrier’ promises to shatter all current benchmarks and pave entirely new standards for SUVs in India. This is in line with our well-defined go-to-market strategy. We are excited to introduce the ‘Tata Harrier’ to our customers and are gearing up for the commercial launch in the first quarter of 2019.”
The company says the ‘Tata Harrier’ provides a glimpse of the future generation of Tata Motors vehicles in terms of styling, technology and performance capabilities. The ‘Tata Harrier’ will manufactured an extremely robust architecture to the future facing design language, luxurious, comfortable and power packed.