Honda had launched new Amaze just a year back and the company has crossed 1 lakh mark sold units in the country. Now Honda has launched a special Ace Edition of the Amaze. The new variant has been launched at a range of price Rs. 7.89 lakh to Rs. 8.72 lakh for petrol variants while the price for the diesel version starts at Rs. 8.99 lakh to Rs. 9.72 lakh (all prices ex-showroom Delhi). The new Ace edition has been developed based on top-grade VX in both Diesel and Petrol. This new variant is available in 3 colours – Lunar Silver, Radiant Red, and White Orchid Pearl.
Rajesh Goel, Senior Vice President & Director, Marketing & Sales, Honda Cars India Ltd said, “All New 2nd Generation Honda Amaze has been a game changer for HCIL achieving exceptional success with over 1 lakh sales in record 13 months translating into 20% higher sales as compared to 1st Gen Amaze that was launched in 2013. The bold styling of Amaze has appealed to a lot of SUV intenders and First-time buyers. We would like to thank our customers for the confidence & continuous support that has enabled the brand to grow so strongly. To commemorate this success, we are introducing the special “Ace Edition” of Honda Amaze with an enhanced sporty and premium look.”
The Honda Amaze Ace Edition comes with some specific features including a black trunk spoiler, branding, front room lamp, stylish black alloy wheels, seat covers with ‘Ace Edition’ black door visor, door edge garnish, and an Ace Edition Emblem.
There has been a strong demand for the automatic variants of the Amaze in both the petrol and diesel. According to company, about 20% of Amaze customers have opted for the automatic variant and the number is continuously increasing. The Amaze subcompact sedan has been a strong seller for the company and has contributed to 52% of total HCIL sales in ongoing FY19-20.